AMOUROUD is a relatively new perfume brand in the perfume market. However, this statement is not entirely correct. This brand is seemingly new. Although it was first introduced in 2016, it should be noted that since then it has managed to display a fair amount of fragrances, 18 in number. But when you look a little deeper, you find that the reason for his tremendous success lies in his unique heritage on which he rests. Unlike many leading brands, this is an American brand, which makes it quite unusual in the niche and luxury scents. So what are its origins? How did it differ from other brands and what made it so popular? Here's the answer. History - Bloomingdale's Perfumers Workshop Sales Stalls was an American company that made perfumes for its Bloomingdale's booth. It has been doing so since 1970, and in the United States of those days it was considered a pioneer in the modern business of fragrance production. It was the first company to actually create custom scents and do it on a large scale. It can be said that it has paved the way for today's boutique brands by creating new niches and markets. Indeed, she had some legendary aromas like Tea Rose, and the SAMBA scent family, which has become a bestseller for 60 years. The company has been able to control both the luxury and the mass distribution and do so at an equal cost to everyone. Our first break, then, was at the upscale New York department store in Bloomingdale's. The idea was to make the use of essential oils, which in those days were the mainstay of hippie youth culture, to be a luxury product. Something like New York City meets New York City. It was the first idea of blending its fragrances in the industry. When Perfumers Workshop allowed the customer to create their own individual scent in a variety of scent options. And finally, she served it to them when packed in basic, simple packaging, and managed to do so with great success. Forty years later, he was born out of the brand new perfumery Workshop AMOUROUD .