The story of Laboratorio Olfattivo is a story about a project born in 2009 out of the love of Daniela Caon and Roberto Drago for niche perfumes. The collection itself consisted of 28 fragrances of perfume as well as 16 fragrances of rooms and a variety of products for personal care. Two creators who together build a new brand This is a project based on pure creativity. Here Roberto Drago, the brand's creative director, blends his abilities together with the most eclectic nose efforts there are today, Daniela Caon. Together they produce creative sparks and dream fragments that are later turned by Laboratorio Olfattivo into delicate fragrances. According to them, the reason for releasing a new perfume to the world is not necessarily the market, but their need to tell a story. Such a story consisting of notes, chords and alcohol converging together with visions, reflections on a journey, feelings that return for a split second and fragmented passions all these lead to the creation of the main elements of Laboratorio Olfattivo fragrances. Laboratorio Olfattivo makes special use of raw materials and has chosen Eau de Parfum as the desired concentration for its fragrance creations, they say it is the ideal medium for a full assessment of the quality of the fragrance formulas and raw materials used here. There is no doubt that given the very unique composition of these, they can be considered “emotional experiences” that come to life through our sense of smell. The fragrances come in a linear bottle and are easy to hold and in a simple but elegant packaging. In this way LaboratorioOlfattivo's fragrance collections create a perfect connection between the contents and the container, maintaining the highest possible standards, both for the fragrance and for the overall image. The brand deployment is wide and spans 40 countries around the world, a deployment that occurred relatively quickly given the fact that in December 2015 it opened its first store in Turin, and in 2019 its flagship store opened. The flagship store is defined as a place where customers' knowledge is integrated into the brand's perfume range, encouraging the creation of new ideas and projects. The brand itself currently has 28 fragrances. And according to those who came to his flagship store, the customer lived a unique experience of exploration and discovery due to his exposure to the variety of products in the place, and from the unique atmosphere that prevails in it. Laboratorio Olfattivo's Alambar perfume is an amber fragrance for women and one of the first to be issued by the brand. Alambar was launched in 2010. The nose behind this fragrance is Enrico Buccella. Its top notes are composed of amber, cocoa and bergamot and are very bold; Middle notes are also amber, cinnamon and vanilla; The base note is amber. So as you can understand amber is the name of the game, there are those who like it and there are those who are less. But if you are looking for an enveloping and warm fragrance this is the perfume for you. In addition, keep in mind that the fragrance itself remains on the skin for a long time, but has a moderate presence. It is very suitable for the cool autumn and winter nights. Two new fragrances that have come out in the past year are the Limone perfume which is a citrus fragrance for women and men, and the Bergamotto perfume which is also a citrus fragrance for women and men. The nose behind these fragrances is Jean-Claude Elena. There is a sharp transition from gender perfumes to unisex perfumes and a choice of more delicate, refreshing fragrances suitable for hot summer days. These two perfumes add to the collection of fragrances of the brand, which as mentioned reaches 28 perfumes at the base of its fragrances. Fragrances made in conjunction with the perfumes Enrico Buccella, Marie Duchene, Pierre Guillaume, David Maruitte, Cecile Zarokian, Rosine Courage, Cécile Zarokian, Luca Maffei, Pierre-Constantin Guéros, Jean-Claude Ellena, Lucien Ferrero and Dominique Ropion, and in fact the various fragrances are a jigsaw puzzle Apart.